Today I am so excited to be joined by my friend, Yuri Elkaim! Yuri is a former pro athlete, New York Times bestselling author, sought-after business coach, a podcast host, and the founder of Healthpreneur. I have known Yuri for a number of years outside of all of his accomplishments in business, and what I really enjoy so much about him is his introspection, discipline, and ideas around how to grow a business.


If you want to grow your practice or business on your own terms, Yuri is someone you are going to want to listen to! This episode is all about biohacking for your brain when it comes to how you want to run your business. Yuri and I talk about how to transition your business to one that can thrive without you, how to balance running a business while maintaining a healthy lifestyle that works for you, the important role that discipline plays in a growing, profitable business, and how his newest program, “Strong 60,” is helping empower people to push past their comfort zone.


This is truly an all-encompassing Entrepology episode from health to business to mindset. I cannot wait for you all to hear Yuri Elkaim’s incredible insights!


Key Takeaways:

[1:34] About today’s episode.

[2:37] Welcoming Yuri Elkaim to the podcast!

[3:03] Yuri shares his story and how he has arrived at the intersection of health, business, and mindset in his own life and business.

[6:33] Leveraging and scaling your business: Yuri’s advice on delegating tasks as an entrepreneur and ensuring that your business is a business, not a job.

[11:11] How did Yuri become aware of the need for transitioning his business into a business that could thrive without him?

[13:55] Does Yuri believe that it is possible for most practitioners to sell their business on the backside?

[16:19] Yuri gives his recommendations to fellow entrepreneurs who have built a brand heavily associated with their own name.

[18:30] How does Yuri balance his time with a big business and a family? How did he discover the cadence that works for him to accomplish all that he wants to in a day?

[23:34] Yuri shares some transparency about his last few weeks and how he manages challenges.

[24:32] What time does Yuri go to bed?

[24:57] Yuri shares about his most recent project: “Strong 60,” and how it will help empower people to push past their comfort zone.

[32:14] What role does discipline play in terms of the success of Yuri’s business?

[34:44] Yuri shares where he believes entrepreneurs should be focusing their energy, discipline, and persistence as we begin to move into the back of the era of COVID-19.

[36:50] Yuri’s KPIs!

[38:43] Where to learn more about the amazing things Yuri is up to!


Mentioned in This Episode:

Yuri Elkaim 


Built to Sell: Creating a Business That Can Thrive Without You, by John Warrillow 

Losing My Virginity: How I Survived, Had Fun, and Made a Fortune Doing Business My Way, by Richard Branson 

Tiny Habits: The Small Changes That Change Everything, by BJ Fogg, Ph.D. 

IT’S ALL IN YOUR HEAD: get out of your way, by Russ 

The HealthPreneur Show 


More About Yuri Elkaim

Yuri Elkaim is a former pro athlete, New York Times bestselling author, sought-after business coach, and the founder of HealthPreneur® where he and his team help health and fitness experts, coaches, and practitioners get more clients and scale coaching programs that create more income and freedom… and better results for their clients.


Connect with my Guest:

Website: & 

Social Media: Facebook, YouTube & Instagram 

Podcast: The HealthPreneur Show 


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What moves are you making with your business so that it is one that can thrive without you? Let us know how it goes over at The Entrepology Collective! 




“The goal of business is to become replaceable. If you think you’re irreplaceable, you will never have a business; you will always have a job.” — Yuri Elkaim


“There’s a lot of value in building a personal brand — especially nowadays with ‘everyone’s an influencer.’ … The downside is that it becomes less of an ‘exit-able’ type of business.” — Yuri Elkaim


“I think you should build a business as if you were going to sell it — even if you didn’t want to sell it.” — Yuri Elkaim


“Something that all of us could do … better … is learning how to be calm in the chaos. … Learning how to get ourselves into that place of calm and just being okay with what is … and challenging that little voice inside our head that doesn’t support us [is key].” — Yuri Elkaim


“A lot of the [Strong 60] program is about allowing the winner in our minds — not the whiner — to direct more of our life, and to do things that are going to strengthen that as opposed to weakening us.” — Yuri Elkaim

“Call it discipline, call it persistence — call it whatever you want — I think it’s massively important.” — Yuri Elkaim